Event Follow-Up

An even grater challenge
The 3rd edition of the PharmaBusiness Congress, a significant experience for the Romanian pharmaceutical market, has gathered into a sophisticated and professional atmosphere national and international pharma specialists from the emerging markets. Sharing international experiences, benchmarking business opportunities have been the key focus of this 2008 edition.

  

A high profile audience & speakers including Key Pharma leaders, specialists in pharmaceutical domain have assisted the three main workshop areas within six defined sessions: Marketing, Sales Force Effectiveness and People&Organization. Mr. Leandro Herrero, Special Guest Speaker for the 2008 edition of the congress, founder of the Chalfont Project LTD, leading consulting group of organizational architects, has enchanted us with his unconventional and very successful change management methodology VIRAL CHANGE TM.

  

Vibrant evenings
Tradition was also respected by inviting the participant to attend in the two evenings of the congress special events, time for networking, art and relaxation. The emotion of ending show of the Congress “Earth is Speaking to You!” is still vibrant in our minds, special guest Mr. Cristian Lascu ( National Geographic) has discovered the dark beauty of the deep Earth.Interactive Live Concert with Alexandru Tomescu & Stradivarius Elder-Voicu has been an exciting moment of the Evening Gala, an invitation to a marvelous world of music art and reverie.

Excellency rewarded
The outstanding presence of the Speakers within the third edition of PharmaBusiness Congress was celebrated in the “PharmaBusiness Excellency” Award Ceremony.